A campaign to increase awareness and change perception on mental health issues for young millennials, who are struggling with over exposure to social media and a constant life online. My campaign is for the charity Mind in partnership with Cosmopolitan UK to reach vulnerable young women suffering from anxiety and depression. The aim of the campaign is to highlight the importance of mental heal and advertises pop-up events all over the UK, to co-inside with World Mental Health Week in October. This was a student brief.